NATIONAL CME GROUP SELECTS NOISE 2DAY FOR BETTER OUTCOMES 2MORROW

Monday, May 16th, 2011 | Uncategorized | No Comments

A national Certified Medical Educators (CME) Group has selected NOISE to position, promote and publicize through social media its educational smoking cessation healthcare initiative called Cease Smoking Today (CS2day).

The national CS2day initiative, comprised of nine healthcare partners committed to decreasing United States smoking rates, provides physicians and healthcare professionals with innovative, effective and clinically relevant methods targeted to increase the smoking quit rates for patients in individual and system practice settings.

“We are thrilled and privileged to invent and implement strategies for CS2day,” said Mary Parodo, NOISE President and Chief Brand Advocate. “Not only are we partnered with an outstanding organization dedicated to improving our quality of life, but we are fortunate to be collaborating with the group’s esteemed healthcare partners including the California Academy of Family Physicians, CME Enterprise, Healthcare Performance, IFMC, IPMA, Physicians’ Institute for Excellence in Medicine, Purdue University, University of Virginia School of Medicine, and University of Wisconsin School of Medicine and Public Health.”

NOISE is executing a number of integrated projects with the overall goal of raising CS2day’s visibility and engaging the medical community in the fight to extinguish smoking. Campaign components include social media, video, special event and online initiatives.

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DAVE PERRY PROMOTED TO NOISE SOCIAL MEDIA DIRECTOR

Friday, February 25th, 2011 | Fort Myers, Milwaukee, NOISE, advertising, branding, interactive, internet, marketing, media, public relations, web | No Comments

Award-winning and multi-media branding development agency NOISE has announced the promotion of Dave Perry to Social Media Director and head of the agency’s talented social media team, NOISE SOCIAL.

Perry’s promotion will not only enable him to remain an influential partner and valued consultant to national, regional and local NOISE SOCIAL clients, but will also allow him to elevate the delivery of innovative, integrated social media strategies that create measurable, bottom line impact.

“Dave’s expertise in creating, launching, executing and evaluating successful social media campaigns has increased client demand and resulted in the need to grow our social media department,” said John Sprecher, Creative Director and Chairman of NOISE. “His proven track record for our Wisconsin clients VISIT Milwaukee, Door County Visitor Bureau and Fort HealthCare, as well as national clients Xona Resort Suites in Arizona and ‘Tween Waters Inn in Florida has earned him his well deserved title and leadership role.”

“Understanding the purpose, potential and power of social media is the key to establish, grow and shape brands,” said Perry. “Having a presence on a social media platform is not enough, you have to implement a sound strategy to become and consistently track results to remain relevant.”

When Perry, a graduate of the University of Wisconsin-Milwaukee with a degree in Journalism and Mass Communication, is not generating NOISE for his clients, he’s creating noise as songwriter and drummer for the band Fear of Water.

Tags: advertising, branding, communications, Dave Perry, Dave Perry promotion, Dave Perry social media, Florida, Fort Myers, internet, marketing, marketing communications, Milwaukee, Milwaukee Wisconsin, NOISE, NOISE SOCIAL, NOISE social media, public relations, Sanibel, Social media, social media director, Wisconsin

NOISE HIRES CHARLES “SONNY” MARES, EXPERIENCED TOURISM DIRECTOR TO LEAD DESTINATION AND HOSPITALITY MARKETING

Monday, September 20th, 2010 | Fort Myers, Milwaukee, Milwaukee wisconsin sanibel fort myers florida advertis, NOISE, Sanibel, advertising, branding, internet, marketing, media, noise branding advertising public relations brand milwa, public relations, web | No Comments

Charles (Sonny) Mares, noted destination marketing director, has joined NOISE as Vice President and Director of Hospitality Marketing — and will team with NOISE strategic, creative, social media and traditional media staff in acquiring and servicing clients throughout the United States.

Mares, a highly acclaimed marketing professional with more than 35 years of industry experience in hospitality marketing, has served Convention and Visitors Bureaus as Vice President in Denver, Colo.; Executive Vice President in Mobile, Ala. and held top positions as Executive Director in Galveston, Texas; Milwaukee, Wis.; Jacksonville, Fla.; Omaha, Neb. and most recently Walton County Tourist Development Council.

Furthering his development and experience in tourism, Mares also served on the Wisconsin Tourism Advisory Council, Florida Tourism Commission, Board of Directors for VISIT FLORIDA, and served as a member of the board of the International Association of Convention & Visitor Bureaus.

“We are truly enthused that Sonny has joined our team at NOISE,” noted John Sprecher, Chairman and Creative Director at NOISE. “His reputation throughout the industry, and outstanding sales and marketing expertise, is a significant enhancement of the level of service we can provide to lodging, destination, attraction and other tourism clients.”

NOISE has served more than 50 hospitality industry clients and received more than 200 awards for its work, including two Platinum HSMAI “Best of Shows” and four VISIT FLORIDA Flagler Finalist awards.

Tags: advertising, branding, communications, creative, denver, destination, director of hospitality marketing, Florida, Fort Myers, hospitality, Hotel, HSMAI, John Sprecher, marketing, Milwaukee, NOISE, Resort, Sanibel, social medida, Sonny Mares, southwest florida, strategy, Tourism, vacation, VCB, Vice President, VISIT Florida

NOISE PROMOTES EMILY KETTNER TO ACCOUNT LEADER

Friday, October 30th, 2009 | Uncategorized | No Comments

Award-winning and multi-media branding communications agency NOISE has announced the promotion of Emily Kettner to Account Leader. Kettner will continue working from the Sanibel, Fla. location while attending to clients in Florida and other locations across the U.S.

Over the past year with NOISE, Kettner has utilized her experience in attractions, healthcare and tourism to manage and write award-winning work for clients such as Florida Repertory Theatre, ‘Tween Waters Inn and Fort HealthCare. Kettner will continue her work managing accounts, while also assisting in copywriting, social media and public relations.

“Emily’s work has proven to be an asset to our team,” says John Sprecher, Chief Creative Officer of NOISE. “Her dedication to clients and ability to step up as a leader has led to her growth at NOISE. We hope to see her continue to grow as a leader in our company for many years to come, so that I can enjoy working less.”

A native of Appleton Wis., Kettner graduated from the University of Wisconsin-La Crosse with a degree in Communication, an emphasis in Public Relations and Organizational Communication and minor in Spanish. Previously establishing herself in Milwaukee, Kettner has worked, written and event planned for clients such as the Milwaukee Brewers, Major League Baseball and United Healthcare, lending her skills to award winning work from Public Relations Society of America, American Marketing Association and The Association for Women in Communications. Kettner is a member of the Southwest Florida Advertising Federation and active in the local international relations community.

Tags: advertising, Appleton, branding, captiva, Communication, Emily Kettner, Fort Myers, La Crosse, marketing, Milwaukee, NOISE, public relations, Sanibel, Wisconsin